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lead with what matters
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the strategy before the strategy
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lead with what matters · the strategy before the strategy ·
HOW IT WORKS
A guided process to help you lead with clarity and confidence.
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Get a quick, clear explanation of what materiality means, why it matters and how to apply it - all in language that actually makes sense.
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Easy-to-use templates help you collect input from your team, stakeholders, and audience - no fancy tools or survey software needed.
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Follow a step-by-step framework to map, sort, and rank the issues that matter most - grounded in double materiality, but made simple.
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Walk away with a one-page visual summary and priority focus areas you can use to shape your strategy, brief your team or update your messaging.
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Time commitment on your end:
~60 mins to gather and submit materials and answer the questionnaire
Turnaround time:~1-2 weeks from submission to delivery
You’ll finish with clarity on what matters most, and a confident direction for your sustainability efforts.
CHOOSE YOUR TIER
Pick the support that fits your pace (and your budget)
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A tailored review of your brand’s sustainability messaging and impact efforts.
You submit your brand information, and we’ll review your materials and deliver a detailed PDF report outlining alignment gaps, credibility risks, and clear opportunities.
You’ll know what’s working, what’s not, and where to focus next - all on your own time and within a tight budget.
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Everything in the Audit, plus a 90-minute 1:1 strategy session to unpack your results, answer your questions, and help translate insight into action.
Perfect if you want clarity - and a thinking partner to move forward with confidence.
You can upgrade to add the 1:1 debrief session anytime after receiving your audit.
IS THIS FOR YOU?
Perfect for purpose-led small to mid-sized businesses who:
Have already made a start (e.g. a values page, certifications, comms)
Don’t have a full-time sustainability manager
Want to go deeper - but feel unsure where to begin
Are committed to doing the work with integrity, not just image
Questions?
We’ve got answers.
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Nope. This is designed for brands who’ve started—but need direction. If all you’ve done is launch a values page or choose recycled packaging, you’re in the right place.
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Not quite - it’s a strategic review and roadmap. If you want full strategy build-out, we can support that in the next phase of the Groundwork Series.
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You can book a free discovery call to see if this is the right fit, or sign up for updates when you're ready to dive in.
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Yes. It brings clarity, insight, and a point of view that can complement your consultant’s implementation work.
This is a great companion or precursor to advisory work or work that your internal team is already doing.
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No, not at all.
The Groundwork Series is designed to be modular - start where it makes sense, and we’ll support you as your needs evolve.
You’ll receive exclusive discounts for future parts of the Series when they launch.
If you’re interested in the complete series - join the waitlist to be notified when more programs are available.
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This is built for small to mid-sized brands who want expert-level support without needing to hire a consultant or sustainability team. If you care about aligning your values with action - this is for you.
