Material Matters Toolkit

$120.00
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Materiality, made simple.

Material Matters is a self-paced toolkit to help small and growing brands figure out what matters most - to your business, your audience and your impact strategy.

From climate to community, the pressure to address every issue can feel overwhelming. But not every challenge is yours to solve. This toolkit gives you a guided process to cut through the noise and help you identify the sustainability issues that matter most - so you can focus your time, energy and storytelling where it counts.

No jargon. No consultants. Just a simple, strategic way to lead with what matters.

What’s included

  • A guided process to identify which issues are most relevant and where your brand can lead with credibility

  • Templates to capture meaningful insights from inside and outside your business - even if you’re a team of one

  • A prioritisation framework grounded in double materiality to weigh social and environmental priorities

  • Clarity to shape your strategy and storytelling

Why this matters

You can’t do everything - and you don’t need to.

A clear materiality lens helps you avoid greenwashing, focus your resources and tell stronger stories.

Regulators, investors and customers are increasingly asking “Why this issue, and not another?” - this toolkit helps you answer with confidence.

Who it’s for

Ideal for small to mid-sized, purpose-led businesses who:

  • Are juggling a long list of sustainability ambitions, but unsure what matters most

  • Feel pulled in every direction - from climate to community to packaging to purpose

  • Want to build a strategy grounded in integrity, not just what’s trending

  • Don’t have the budget for consultants, but still want expert guidance

  • Need a clear starting point to align internal priorities, stakeholder expectations and compliance requirements

How it works

  1. Download the toolkit instantly

  2. Work through it solo or as a team

  3. Use the built-in frameworks to prioritise impact areas

  4. Return to the tool as your business evolves

Need a thinking partner?

Add a 1:1 strategy session to sense-check your priorities and talk through next steps — without the full consultancy price tag.

This service isn’t live yet - but it’s coming soon.

Materiality, made simple.

Material Matters is a self-paced toolkit to help small and growing brands figure out what matters most - to your business, your audience and your impact strategy.

From climate to community, the pressure to address every issue can feel overwhelming. But not every challenge is yours to solve. This toolkit gives you a guided process to cut through the noise and help you identify the sustainability issues that matter most - so you can focus your time, energy and storytelling where it counts.

No jargon. No consultants. Just a simple, strategic way to lead with what matters.

What’s included

  • A guided process to identify which issues are most relevant and where your brand can lead with credibility

  • Templates to capture meaningful insights from inside and outside your business - even if you’re a team of one

  • A prioritisation framework grounded in double materiality to weigh social and environmental priorities

  • Clarity to shape your strategy and storytelling

Why this matters

You can’t do everything - and you don’t need to.

A clear materiality lens helps you avoid greenwashing, focus your resources and tell stronger stories.

Regulators, investors and customers are increasingly asking “Why this issue, and not another?” - this toolkit helps you answer with confidence.

Who it’s for

Ideal for small to mid-sized, purpose-led businesses who:

  • Are juggling a long list of sustainability ambitions, but unsure what matters most

  • Feel pulled in every direction - from climate to community to packaging to purpose

  • Want to build a strategy grounded in integrity, not just what’s trending

  • Don’t have the budget for consultants, but still want expert guidance

  • Need a clear starting point to align internal priorities, stakeholder expectations and compliance requirements

How it works

  1. Download the toolkit instantly

  2. Work through it solo or as a team

  3. Use the built-in frameworks to prioritise impact areas

  4. Return to the tool as your business evolves

Need a thinking partner?

Add a 1:1 strategy session to sense-check your priorities and talk through next steps — without the full consultancy price tag.

your clarity roadmap

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your clarity roadmap ·

 

Questions?

  • Nope. This is designed for founders, teams and consultants alike - no jargon, just clarity.

  • Not quite - it’s a strategic review and roadmap. If you want full strategy build-out, we can support that in the next phase of the Groundwork Series.

  • Great! This can help you revisit it with fresh eyes, simplify complexity or fill in any gaps.

  • It’s the foundation for one. It helps you decide what to focus on and what to include in your strategy - the “why” behind your next steps.

  • Yes, consultants and creatives can use it to guide client workshops or integrate it into their process.

  • Not directly - the audit looks at alignment, this digs into business impact. But they complement each other beautifully.

 

THE FINE PRINT

This isn’t a full materiality assessment - and that’s the point.

Material Matters is a practical entry point for brands who want to lead with integrity but aren’t ready for a full consultancy engagement.

It’s the strategy before the strategy - helping you get clarity on what matters most, so you can act with purpose and confidence.

Refund Policy

Due to the nature of digital products, this toolkit is non-refundable once purchased.

Need help deciding if it’s right for you? Reach out before buying - I’m happy to guide you.

GET IN TOUCH

 

The Groundwork Series

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Step Two: Material Matters

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The Groundwork Series · Step Two: Material Matters ·

Ready to get started?